Shop

Established by Katrina Massey, Ivy Shores was created for women who appreciate quality, timeless, and versatile jewellery. With a focus on showcasing the beauty of nature’s most elegant gemstone – the Pearl – every piece is designed and handmade in Tamworth, Australia.

Katrina’s love of jewellery began at just ten years old, when weekends were spent creating earrings and bracelets to sell at her local market. After launching Ivy Shores in 2019, she quickly realised that her greatest satisfaction came from personally designing and crafting each piece – rather than outsourcing the creative process.

Named in honour of her late grandmother Ivy, the brand is grounded in creativity, sentiment, and a deep respect for traditional craftsmanship. The name ‘Shores’ reflects Katrina’s enduring connection to Pearls, nature’s most enduring and elegant gemstone.

Today, every piece is handcrafted in-house using personally sourced materials. With Ivy Shores, Katrina has brought her original spark full circle, creating jewellery made with care, rich in meaning, and designed to be worn effortlessly – from everyday moments to life’s most special occasions.